Happy People Make Worse Food Choices Than Hopeful People
We're starting to see a lot of quinoa in our future...
While there was already a lot of research examining the association between negative feelings and food consumption, a recent study published in the Journal of Consumer Research studied eating patterns as an effect of positive feelings. Turns out that happy feelings are associated with more unhealthy food choices in comparison to hopeful feelings.
Hope is a future-oriented feeling, while happiness is focused on the present; the study's authors contend that this key difference between those feelings explains the difference in food choices of happy versus hopeful people. In the study, a focus on the past led participants to choose unhealthy snacks, whereas a focus on the future led to participants choosing healthy snacks. Overall, the researchers found that positivity and a future-focused outlook led to better food choices.
Well, the good news is that every time we wolf down an entire pizza in one sitting, we can assure ourselves that we are truly living in the moment.
University of Chicago Press Journals (2011, April 19). Why do hopeful consumers make healthier choices than happy ones? Retrieved from http://www.eurekalert.org/pub_releases/2011-04/uocp-